How do we keep our prices so low?

Our location

We're in a rural location yet we have access to major highways ( I-95 & I-395 ). This keeps our incoming and outgoing freight cost low. It's much more affordable here then areas surrounding major cities.

Our facilities

We own our retail building. We have plenty of room and no lofty rents to pay 

Delivery

We combine our delivery service so you don't pay for idle trucks or personal

Buying power

We're a direct importer and we pay cash for our pianos. Both of these are very rare in the piano business. This gives us the lowest cost possible. We price out pianos to sell quickly so we can keep up our volume buying

Established

We've been in business for over 78 years. This inertia allows us to keep the advertising cost at a minimum while maintaining volume sales.

Everyone works

We're family owned and operated.  There are no investors or non-income producing people on our pay-roll. Yes, you'll find the Caruso brothers here along with everybody else.

Full-line music store

Caruso Music is a full line music store and here is how that keeps our piano prices so low.

We sell all types of musical instruments as well as pro-audio and video equipment. We also have a large music school and strong outside installation business. The piano business is cyclical with the majority of the selling taking place during the months of Sept thru June.

When piano sales wind down a notch or two during the summer many other areas of our sales increase. This means we don’t have to add the slower July thru August piano months onto our year round piano prices. Understand?

These are just a few of the many reasons why you'll find our prices considerably less then everyone else.

 Call us at 800-264-6614